{"id":6623,"date":"2018-02-14T09:00:18","date_gmt":"2018-02-14T09:00:18","guid":{"rendered":"https:\/\/www.hewayasin.com\/buckstop\/?p=6623"},"modified":"2019-03-30T19:21:33","modified_gmt":"2019-03-30T19:21:33","slug":"lunion-fait-la-force-collaboration-sandstorm-kenya-x-maison-chateau-rouge","status":"publish","type":"post","link":"https:\/\/www.hewayasin.com\/buckstop\/2018\/02\/14\/lunion-fait-la-force-collaboration-sandstorm-kenya-x-maison-chateau-rouge\/","title":{"rendered":"L&#8217;union fait la force : collaboration Sandstorm Kenya x Maison Ch\u00e2teau Rouge"},"content":{"rendered":"<p>Initi\u00e9e par\u00a0<a href=\"http:\/\/monambassade.fr\/boutique\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mon Ambassade<\/a>, une collaboration a vu le\u00a0jour entre la\u00a0marque afro-fran\u00e7aise <a href=\"https:\/\/www.maison-chateaurouge.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Maison Ch\u00e2teau Rouge<\/a> et la la marque de maroquinerie\u00a0<a href=\"https:\/\/sandstormkenya.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sandstorm Kenya<\/a>. Afin d\u2019effectuer le lancement de cette ligne sp\u00e9ciale de sacs, la compagnie a\u00e9rienne\u00a0<a href=\"https:\/\/www.kenya-airways.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Kenya Airways<\/a> ainsi que la soci\u00e9t\u00e9\u00a0<a href=\"https:\/\/www.voyageursdumonde.fr\/voyage-sur-mesure\" target=\"_blank\" rel=\"noopener noreferrer\">Voyageurs du Monde<\/a>\u00a0se sont associ\u00e9es pour accompagner une campagne de communication d\u2019influence qui sera faite sur place.<\/p>\n<p><!--more--><\/p>\n<p>En effet, \u00e0 Nairobi, plusieurs influenceurs locaux ont \u00e9t\u00e9 convi\u00e9s afin de d\u00e9couvrir les sacs et rencontrer les \u00e9quipes des deux marques respectives.<\/p>\n<p>J\u2019ai trouv\u00e9 \u00e7a int\u00e9ressant qu\u2019une association entre une marque africaine et fran\u00e7aise soit transform\u00e9e en campagne influenceurs \u00e0 laquelle Kenya Airways s\u2019associe.<\/p>\n<p>Par ailleurs, l\u2019id\u00e9e pour Maison Ch\u00e2teau\u00a0Rouge de s\u2019associer \u00e0 une marque africaine diff\u00e9rente chaque ann\u00e9e est \u00e9galement \u00e0 saluer, ce serait un formidable moyen pour ces derni\u00e8res de profiter de la visibilit\u00e9 de la marque afro-fran\u00e7aise pour p\u00e9n\u00e9trer le march\u00e9 fran\u00e7ais. \u00c0 suivre.<\/p>\n<p>Plus d\u2019informations sur les comptes Instagram de\u00a0<a href=\"https:\/\/www.instagram.com\/p\/Be5RHmEBpHl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sandstorm<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/p\/BfDQdsplBOI\/\" target=\"_blank\" rel=\"noopener noreferrer\">Maison Ch\u00e2teau\u00a0Rouge<\/a>\u00a0ainsi que <a href=\"http:\/\/monambassade.fr\/sandstorm-kenya-x-maison-chateau-rouge-histoire-dune-collaboration\/\" target=\"_blank\" rel=\"noopener noreferrer\">le blog\u00a0de Mon Ambassade<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Initi\u00e9e par\u00a0Mon Ambassade, une collaboration a vu le\u00a0jour entre la\u00a0marque afro-fran\u00e7aise Maison Ch\u00e2teau Rouge et la la marque de maroquinerie\u00a0Sandstorm Kenya. Afin d\u2019effectuer le lancement de cette ligne sp\u00e9ciale de sacs, la compagnie a\u00e9rienne\u00a0Kenya Airways ainsi que la soci\u00e9t\u00e9\u00a0Voyageurs du Monde\u00a0se sont associ\u00e9es pour accompagner une campagne de communication d\u2019influence qui sera faite sur place.<\/p>\n","protected":false},"author":6,"featured_media":6624,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3368],"tags":[2410,3573,4614,4611,3371,4610,4613,4612],"class_list":["post-6623","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-les-news","tag-france","tag-kenya","tag-kenya-airways","tag-maison-chateau-rouge","tag-mode","tag-mon-ambassade","tag-sandstorm-kenya","tag-voyageurs-du-monde"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L&#039;union fait la force : collaboration Sandstorm Kenya x Maison Ch\u00e2teau Rouge - The Buck Stop<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hewayasin.com\/buckstop\/2018\/02\/14\/lunion-fait-la-force-collaboration-sandstorm-kenya-x-maison-chateau-rouge\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L&#039;union fait la force : collaboration Sandstorm Kenya x Maison Ch\u00e2teau Rouge - The Buck Stop\" \/>\n<meta property=\"og:description\" content=\"Initi\u00e9e par\u00a0Mon Ambassade, une collaboration a vu le\u00a0jour entre la\u00a0marque afro-fran\u00e7aise Maison Ch\u00e2teau Rouge et la la marque de maroquinerie\u00a0Sandstorm Kenya. 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